While individuals and businesses worldwide recognize the importance of reducing greenhouse gas (GHG) emissions, completely eliminating their carbon footprint alone is nearly impossible. This is where the voluntary carbon market comes into play.
Through the carbon market, individuals and businesses can neutralize—or offset—their emissions by investing in emission avoidance or reduction projects, or in carbon removal projects that take carbon out of the atmosphere. Businesses can also pay other companies with surplus carbon "budget" to offset their own emissions.
The price and calculation of carbon credits are typically determined by the USD value required to reduce carbon (or other greenhouse gases) in the environment per ton. Each ton of emissions reduced by an environmental project generates one carbon credit or carbon offset.
Verified Emission Reductions (VERs)—also known as carbon credits or carbon emission reduction credits—are considered reductions from a compensatory project that has been independently audited according to a third-party verification standard. Traditional offset projects include reforestation and improved forest management, methane capture and destruction, and fuel switching.
Of course, verifying that emissions reductions from these offset projects are actually occurring is crucial. Here’s how this verification process works.